Technology is a robust tool, but there are other factors in deciding a product’s or service’s success. While many people focus on the benefits of technology and its potential, other elements are equally, if not more, essential. Branding, community, and customer service all impact a product’s or service’s success.
Customers search for reliability and credibility in branding before deciding whether to purchase a product or service. Having an easily recognised brand might make all the difference when it comes to those decisions. Meanwhile, a supportive and active community surrounding your product or service can provide vital feedback and aid in spreading the word about it among potential clients. Finally, outstanding customer service motivates customers to become champions for your product or service.
It’s crucial to remember that technology is critical to the success of any product or service. Still, any company should consider investing in these “underrated advantages” before fully exploiting their technological potential for optimal outcomes!